Big Roo Media

Micah Hewson is a dynamic leader and innovator in the global media industry, with over two decades of experience shaping award-winning content and fostering transformative partnerships across the UK, US and Europe. 

Best known for his work developing and selling iconic productions such as I'm a Celebrity... Get Me Out of Here!, Love Island Australia, The Chase Australia, Alone Australia and acclaimed factual series Inside Sydney Airport and the Rose d'Or-nominated Life on the Outside, Micah has consistently delivered high-impact programming that resonates with audiences across the world.

As Head of Commercial Development at ITV Studios Australia for over a decade, Micah spearheaded format creation, licensing, and strategic global partnerships. He thrives on leveraging data-driven strategies to identify opportunities and deliver innovative media solutions.

Prior to ITV Micah served as Executive Producer and Production Executive at Endemol Australia on reality series Big Brother Australia, Fear Factor Australia, Friday Night Games and daytime studio cooking format Ready Steady Cook.

As the founder of Big Roo Media, Micah is redefining global media partnerships, combining creativity and collaboration to craft compelling content for all platforms